Online live aerobics classes

People who can't get to classes, such as busy parents, people in regional areas and those who prefer to exercise privately.

Monthly membership or class-pack subscriptions, plus optional paid one-off live sessions. Income grows with the number of regular members.

• Fitness instruction and clear verbal cueing
• Basic video, audio and lighting setup
• Building an online community
• Social media marketing

• Public liability and professional indemnity insurance, and check that your policy covers online instruction
• Music licensing is complicated for online and recorded content, so check the rules before using commercial music
• Include a health screening or waiver, since you can't see everyone's environment or limits
• Competition from free and low-cost online workouts, so you need a clear point of difference
• Your ABN, and GST registration once you reach the turnover threshold

Startup costs are typically estimated at around $400 to $2,000, depending on your camera, audio and lighting setup, insurance and any software you use. Costs vary with how polished you want your sessions to look.

Monthly revenue is typically estimated at around $200 to $1,800, depending on how many members you attract and what you charge. Free and low-cost online workouts are common, so a clear point of difference helps.

Check that your public liability and professional indemnity insurance covers online instruction. Music licensing is complicated for online and recorded content, so check the rules before using commercial music. Consider a health screening or waiver for participants.