Home-based video production for local businesses

Shoot and edit promo, training and social videos for clients, working from a home edit desk.

A sound stage with film lights and cameras set up for a shoot.
Startup costA$4k to A$15k
Monthly revenueA$1.5k to A$7.5k
Time needed15+ h/week
First incomeWeeks
  • A$4k-15k
  • Side hustle
  • From home

Estimates for a small start in Australia, not guarantees.

What it is

A one-person production business making commissioned video such as promo films, customer stories, training videos and social content. You film on location at the client's place and edit at home.

Your first three steps

  1. Make two or three sample videos, even for friends or a local club, and put them on a simple website
  2. Set up a basic kit (camera, microphone, light, editing laptop) and set your day rate after checking what local videographers charge
  3. Register an ABN, get insurance quotes and contact local businesses and agencies with an offer for a first project
Who pays

Local businesses, real estate agencies, councils, not-for-profits, schools and marketing agencies who need video but have no in-house team.

How it makes money

Fixed price per project or day rate for filming and editing, plus monthly packages for regular content. Extras like captions, drone shots and extra edits can be charged separately.

Skills that help
  • Camera, lighting and sound basics
  • Video editing
  • Storytelling and planning shoots
  • Clear quoting and client communication
Watch out for
  • Public liability insurance, and check cover for your equipment
  • Copyright: use licensed music and footage, and get signed releases from people who appear on camera
  • If you use a drone, check CASA rules and whether you need a licence or operator accreditation
  • Filming in public places or on council land may need a permit, check with the local council
  • Check whether your council requires approval for a home-based business
  • Work with children may need a check in your state or territory
  • Clients can ask for endless edits, so agree the number of revisions in writing

Deep research report · Australia

Everything you need to start: home-based video production for local businesses

Researched with live web search for Australia: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.

  • Startup costs with real prices
  • Licences, registration and rules
  • Pricing: what others charge
  • Break-even example
  • Finding your first customers
  • 30-day launch plan
  • Risks and how to reduce them
Ready in about 2 minutes · one-off payment, tax included

See a full sample report

Questions people ask

How much does it cost to start a video production business?

Estimates suggest startup costs typically around $4,000 to $15,000, depending on the camera, lighting, sound and editing gear you buy. It's also worth checking whether your insurance covers your equipment.

Do I need a licence to make videos for clients?

Check the rules that may apply: public liability insurance, licensed music and signed releases for people on camera, CASA rules if using a drone, council permits for filming in public places, and home-based business approval. Work with children may need a check in your state or territory.

How much can a home-based video producer earn?

Estimates suggest monthly revenue typically around $1,500 to $7,500, depending on how many clients you win, your rates and how many edits you include. The estimates assume at least about 15 hours a week. Agree revision limits in writing.

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