Independent craft drinks distributor

Supply small local breweries, wineries and distilleries' drinks to pubs, bars and bottle shops in your region.

Startup costA$12k to A$60k
Monthly revenueA$8k to A$40k
Time needed20+ h/week
First incomeMonths
  • A$12k-60k
  • Part-time
  • From home
  • Licence or permit needed

Estimates for a small start in Australia, not guarantees.

What it is

You buy cartons and kegs of craft beer, wine, spirits or ciders from small producers and sell them in bulk to local venues and shops. You work from a home office and use a third-party storage and delivery service or a small rented space for stock.

Your first three steps

  1. Check your state or territory liquor licensing body for the wholesale licence you need, and how long approval takes
  2. Approach three to five small producers about stocking their range, and ask what terms they offer new distributors
  3. Visit local venues and bottle shops with samples and a simple price list to line up your first orders
Who pays

Pubs, restaurants, cafes, independent bottle shops and function venues that want local or hard-to-find drinks.

How it makes money

You earn the margin between the wholesale price you pay producers and the price you charge venues, per carton or keg. Regular standing orders make income steadier.

Skills that help
  • Sales and relationship building
  • Organising orders and stock
  • Knowing the drinks you sell
  • Basic bookkeeping
Watch out for
  • Wholesale liquor licence requirements, which differ by state and territory, so check with your licensing body
  • Registration for Wine Equalisation Tax and any excise rules with the ATO, depending on what you sell
  • Public liability and product liability insurance, plus cover for stock in storage and transit
  • Cash flow, as venues may pay late while you pay producers up front
  • Check whether your council allows a home office and where stock can legally be stored

🔒 Full research report for Australia

Real cost breakdown with current prices, licences and registration checklist, local competition, pricing, break-even and a 30-day launch plan, with sources.

Coming soon

Questions people ask

How much does it cost to start a craft drinks distribution business?

Startup costs are typically around $12,000 to $60,000, depending on your opening stock, storage and delivery arrangements, and licensing. These are estimates, so cost your own range and suppliers before you commit.

How much can a craft drinks distributor earn?

Monthly revenue is typically around $8,000 to $40,000, depending on the producers you represent, how many venues you supply and your margins. Treat this as an estimate, and allow for venues that pay late.

What licences and rules should I check to distribute craft drinks?

Check wholesale liquor licence requirements with your state or territory licensing body, and Wine Equalisation Tax and excise registration with the ATO. Also check public liability, product liability and stock insurance, and council rules on home offices and stock storage.

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