Online custom t-shirt store (print on demand)

Online shoppers looking for niche designs, gifts, and personalised tees, plus groups ordering matching shirts.

You set the retail price and keep the difference between that and the partner's cost for the shirt, print and postage.

• Graphic design
• Online marketing and social media
• Writing product descriptions
• Customer service

• Check you own or have permission to use every design, font and image
• Check when you need to register for GST and how it applies to your sales
• Australian Consumer Law applies to refunds and faulty goods, so check what you must offer
• Longer shipping times or quality issues from your print partner can hurt reviews
• Advertising costs can eat into margins, so test with small budgets

Estimates suggest startup costs typically around $200 to $2,000, depending on how much you spend on design, store setup and advertising. A print partner prints and posts each order, so you do not need to buy stock or printing gear.

Monthly revenue is typically estimated around $200 to $3,000, depending on your designs, marketing and how many orders you get. Advertising costs can eat into margins, so it helps to test with small budgets first.

Check you own or have permission to use every design, font and image, when you need to register for GST, and what Australian Consumer Law requires for refunds and faulty goods. Also check your print partner's shipping times and quality.