Jet ski shop with servicing and workshop

Local leisure riders, holidaymakers in coastal and lake areas, and owners who need regular servicing, repairs or winter storage.

Profit on new and used sales, plus servicing, repairs, parts and accessories. Servicing gives steadier income when sales are quiet.

• Marine engine servicing, or a qualified mechanic on your team
• Sales and customer service
• Stock and cash flow management
• Local marketing

• Check whether your state or territory requires a motor or marine dealer licence for selling watercraft
• Check council zoning and approvals for premises, plus environmental rules for storing fuel, oil and waste
• Manufacturer agreements can set stock, premises and training requirements, so read the terms carefully
• Public liability, stock, and workshop or garage keepers cover, plus workers compensation once you hire
• Sales are seasonal and stock finance is a real cost, so keep a cash buffer
• Check the registration and transfer rules in your state, and run PPSR checks on trade-ins

Estimates suggest startup costs are typically around $80,000 to $350,000, depending on your premises, workshop equipment, stock and whether you secure a brand agreement. Stock finance is a real cost, so keep a cash buffer.

Check whether your state or territory requires a motor or marine dealer licence. Also check council zoning, environmental rules for fuel, oil and waste, manufacturer agreement terms, insurance including workshop cover, and registration and transfer rules.

Estimates suggest monthly revenue is typically around $40,000 to $200,000, depending on new and used sales, servicing volume and accessories. Expect at least about 40 hours a week. Sales are seasonal, so plan for quieter months.