Online tack and riding gear store

Sell bridles, rugs and riding gear to riders across Australia from a spare room or shed.

Leather saddles and bridles hanging on display in a horse riding equipment shop.
Startup costA$3k to A$15k
Monthly revenueA$1k to A$5k
Time needed10+ h/week
First incomeMonths
  • A$3k-15k
  • Side hustle
  • Online

Estimates for a small start in Australia, not guarantees.

What it is

An online saddlery selling tack, rugs, grooming gear and rider equipment, with a focus on one niche such as pony club, dressage or western riding.

Your first three steps

  1. Choose a niche and set up wholesale accounts with a few suppliers or dropship partners
  2. Build a simple online store and photograph a small first range with clear sizing information
  3. Join rider groups and local events to share your range and gather first reviews
Who pays

Riders and horse owners across Australia, especially in regional areas without a nearby shop.

How it makes money

Retail margin on products sold through your website or marketplaces. Some owners also sell second-hand tack on consignment.

Skills that help
  • Good knowledge of riding equipment
  • Online selling and basic photography
  • Organised stock and order handling
  • Clear customer service
Watch out for
  • Check with your local council whether you need approval to run a business or store stock at home
  • Australian Consumer Law applies to refunds, returns and product claims
  • Bulky items like rugs and saddles can make postage costly, so work out shipping before setting prices
  • Sizing returns can eat margin, so give clear measuring guides
  • ABN, and GST registration once you reach the turnover threshold

Deep research report · Australia

Everything you need to start: online tack and riding gear store

Researched with live web search for Australia: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.

  • Startup costs with real prices
  • Licences, registration and rules
  • Pricing: what others charge
  • Break-even example
  • Finding your first customers
  • 30-day launch plan
  • Risks and how to reduce them
Ready in about 2 minutes · one-off payment, tax included

See a full sample report

Questions people ask

How much does it cost to start an online saddlery in Australia?

Startup costs are typically estimated at around $3,000 to $15,000, depending on how much stock you buy, how you set up your website and photography, and how wide a range you carry in your chosen niche.

How much can an online tack and riding gear store earn?

Monthly revenue is typically estimated at around $1,000 to $5,000, depending on your niche, stock range, pricing and marketing. The estimate assumes at least about 10 hours a week. Revenue is before costs such as stock and postage.

What should I check before running an online saddlery from home?

Check with your local council whether you need approval to run a business or store stock at home. Also check Australian Consumer Law on refunds, returns and product claims, shipping costs for bulky items, and ABN and GST registration once you reach the turnover threshold.

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Photo: WitchFiction on Pixabay

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