Workplace wellness programmes for small employers

Run short habit-building programmes for staff at local businesses, on site or online, paid by the employer.

A coach and client planning healthy eating, sleep and exercise habits together.
Startup costC$500 to C$4k
Monthly revenueC$800 to C$4k
Time needed8+ h/week
First incomeMonths

Estimates for a small start in Canada, not guarantees.

What it is

Structured programmes for teams, such as a 6-week sleep and energy challenge or lunchtime sessions on stress, movement and healthy eating. You design the content, lead group sessions and check in with participants.

Your first three steps

  1. Create a one-page offer for a 4 to 6 week team programme with a clear price and outcomes
  2. Contact 15 to 20 local employers, such as offices, clinics and warehouses, and offer a free 30-minute taster session
  3. Run one discounted pilot, collect feedback from staff and the manager, and use it to refine the offer
Who pays

Small and mid-sized employers, clinics, offices, trades companies and non-profits that want to support staff wellbeing.

How it makes money

A fixed fee per programme or a monthly retainer per company, often priced by group size. Repeat programmes with the same employer bring steady work.

Skills that help
  • Leading groups and presenting clearly
  • Building simple, practical programmes
  • Selling and following up with local businesses
  • Basic knowledge of nutrition, sleep and exercise habits
Watch out for
  • Check commercial general liability insurance, as many employers will ask for proof before you work on site
  • Avoid medical claims and keep to general wellbeing, referring individuals to health professionals when needed
  • Employer sales cycles can be slow, so expect months for larger contracts
  • Check privacy rules in your province for any health information you collect, and whether you need to charge GST/HST

🔒 Full research report for Canada

Real cost breakdown with current prices, licences and registration checklist, local competition, pricing, break-even and a 30-day launch plan, with sources.

Coming soon

Questions people ask

How much does it cost to start a workplace wellness business?

Startup costs are typically estimated at around $500 to $4,000, depending on how much you spend on programme materials, presentation tools, insurance and marketing to local employers.

How much can a workplace wellness business earn?

Monthly revenue is typically estimated at around $800 to $4,000, depending on how many employers you work with and the programmes you run. Employer sales cycles can be slow, so expect months for larger contracts.

What rules should I check before running wellness programmes at workplaces?

Check commercial general liability insurance, as many employers ask for proof before you work on site. Avoid medical claims and refer individuals to health professionals. Also check provincial privacy rules for any health information you collect, and GST/HST.

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