Online wig and hairpiece store
Sell wigs and hairpieces online to Canadian customers, with video fitting advice and easy returns.
- C$1.5k-7k
- Side hustle
- Online
Estimates for a small start in Canada, not guarantees.
What it is
An online shop selling ready-to-wear wigs, toppers and hairpieces, either held in small stock or shipped from a supplier. You offer help choosing colour, cap size and style by email, chat or video call.
Your first three steps
- Request samples from two or three wig suppliers and compare quality, prices and shipping times to Canada
- Set up a simple online store and write clear size, colour and returns guides
- Post helpful content on social media and in hair loss support groups, then offer a launch discount for early reviews
Who pays
People with hair loss from medical treatment or alopecia, people who want a style change, and costume or performance customers.
How it makes money
Profit on each item sold, plus optional paid extras such as a virtual consultation, basic styling or care products.
Skills that help
- Knowing wig types, caps and fibres
- Online selling and product photography
- Patience and sensitivity with customers
Watch out for
- Check whether you need to register for GST/HST once sales pass the small supplier threshold
- Import duties and shipping costs when buying from overseas suppliers, check with the Canada Border Services Agency
- Returns policy for hygiene items, make it clear before purchase
- Check with your municipality whether a home-based business licence is needed if you store stock at home
- Quebec sales need French-language website content, check the local rules
Deep research report · Canada
Everything you need to start: online wig and hairpiece store
Researched with live web search for Canada: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.
- Startup costs with real prices
- Licences, registration and rules
- Pricing: what others charge
- Break-even example
- Finding your first customers
- 30-day launch plan
- Risks and how to reduce them
Questions people ask
How much does it cost to start an online wig store in Canada?
Startup costs are typically estimated at around $1,500 to $7,000, depending on whether you hold stock or ship from a supplier, plus your website and photography. A small starting range keeps early spending manageable.
How much can an online wig store make per month?
Monthly revenue is typically estimated at around $500 to $5,000, depending on your range, marketing and how much fitting advice you offer. This is revenue before stock, shipping, returns and other costs.
What should I check before selling wigs online in Canada?
Check GST/HST registration once sales pass the small supplier threshold, and import duties and shipping costs through the CBSA if buying overseas. Also check your returns policy for hygiene items, home-based licensing, and Quebec French-language website rules.
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