How to become a dive holiday group organiser

Organise group diving trips abroad for divers, working with trusted dive centres and hotels.

Divers preparing gear on a boat for a guided diving trip.
Startup cost£3k to £15k
Monthly revenue£600 to £3k
Time needed8+ h/week
First incomeMonths
  • £3k-15k
  • Side hustle
  • Online
  • Licence or permit needed

Estimates for a small start in the UK, not guarantees.

Official data

7,667 UK companies in this field, 33% registered in the last 2 years

SIC 79120 “Tour operator activities”. Source: Companies House, November 2026.

What it is

You plan and sell group dive trips, such as a week in the Red Sea or a long weekend on a wreck-diving liveaboard. You work with partner dive centres and accommodation, and you often travel with the group as host.

Your first three steps

  1. Choose one or two destinations you know well and get quotes from dive centres and hotels
  2. Read the government guidance on the Package Travel and Linked Travel Arrangements Regulations 2018 to see whether your trips count as packages, and whether you would be an organiser or only an agent
  3. Get quotes for financial protection and insurance before you set prices, and check whether you will sell flights (which brings in ATOL)
Who pays

Qualified divers, dive clubs and friendship groups, plus beginners wanting to try a course on holiday.

How it makes money

A margin built into the trip price or a commission from partner dive centres and hotels. You can add extra fees for kit hire or course upgrades.

Skills that help
  • Good organisation and attention to detail
  • Diving experience and a feel for good dive sites
  • Friendly, trustworthy customer service
Watch out for
  • Package travel rules: if you combine travel and accommodation (or other services) into a package, you will usually need financial protection such as bonding, insurance or a trust account. Check with Trading Standards, a trade body such as ABTA, or a travel law specialist
  • ATOL: this applies only if you sell flights as part of the trip. If it does, check with the Civil Aviation Authority whether you need your own licence or can work under another holder's. Land-only trips are not covered by ATOL but may still be packages
  • Public liability and professional indemnity insurance, and whether you need travel trade cover; bonding and cover can be a significant upfront cost
  • Customer deposits: keep them safe and be clear on cancellation terms
  • Diving carries real risks, so work only with reputable, insured dive centres and check their safety record

Deep research report · UK

Everything you need to start: dive holiday group organiser

Researched with live web search for United Kingdom: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.

  • Startup costs with real prices
  • Licences, registration and rules
  • Pricing: what others charge
  • Break-even example
  • Finding your first customers
  • 30-day launch plan
  • Risks and how to reduce them
Ready in about 2 minutes · one-off payment, tax included

See a full sample report

Questions people ask

How much does it cost to start a dive holiday business?

Estimated startup costs are typically around £3,000 to £15,000, depending on your insurance, website, and any financial protection you need. Bonding and cover can be a significant upfront cost, so get quotes before you plan trips.

How much can a dive holiday organiser earn?

Monthly revenue is typically estimated at around £600 to £3,000, depending on how many groups you run, trip prices and how many divers book. This is revenue before costs, and it is not guaranteed.

What rules should I check before selling dive trips?

Check package travel rules, as combining travel and accommodation usually needs financial protection. Check ATOL with the Civil Aviation Authority if you sell flights, plus insurance, how you hold customer deposits, and the safety record of partner dive centres.

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Photo: Franziska_Stier on Pixabay

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