Teeth whitening in a rented room

Adults preparing for weddings, events or job changes, or simply wanting a brighter smile, often found through local social media and salon footfall.

A fixed price per treatment or course, with add-ons such as top-up gel and take-home kits. Your costs are room hire, products and insurance.

• Registered dental professional
• Clear client consultations
• Careful record keeping
• Local marketing

• Check the current rules on who can carry out whitening and the legal limit on hydrogen peroxide; they are strict and breaking them can lead to prosecution
• Make sure a dentist has examined each client and prescribed the treatment before you start
• Check your professional indemnity and public liability cover includes whitening
• Check the room hire terms and any local council rules for your setting
• Whitening is not suitable for everyone, so be ready to refer clients back to a dentist

Startup costs are typically around £1,500 to £6,000, depending on your equipment and products and how often you hire a room. Check the room hire terms before committing to regular days.

Monthly revenue is typically estimated at around £800 to £4,000, depending on how many days you rent a room and how many clients you attract. That is revenue rather than profit, so allow for products and room hire.

Check the current rules on who can carry out whitening and the legal limit on hydrogen peroxide. Make sure a dentist examines and prescribes for each client first, and check your indemnity and public liability cover includes whitening.