Appointment-Only electric motorcycle dealer

Urban and suburban buyers who research online and want a guided test ride before they buy.

Margin on bike sales, accessories and gear, plus basic service and delivery or setup fees where the brand allows.

• Sales and relationship building
• Online marketing and lead follow-up
• Basic product knowledge of electric drivetrains and charging

• Dealer license, bond and location rules vary by state, so check with your state's DMV or licensing board
• Some manufacturers require a service bay or certified technician, so confirm before signing
• Insurance for demo bikes and test rides, including coverage for riders
• Brand and franchise rules may limit territory or how you can sell, so read agreements carefully
• Demo bikes and stock tie up significant capital, since each bike can cost many thousands of dollars wholesale; ask about floor-plan financing or brand-supplied demo bikes before committing
• Sales can be slow and uneven, so keep enough cash to cover rent and any demo bikes

Startup costs are typically estimated at around $60,000 to $250,000, depending on how many demo bikes and how much stock you carry, your space and financing. Ask about floor-plan financing or brand-supplied demo bikes before committing.

Estimates suggest monthly revenue of around $8,000 to $40,000, depending on the brands you carry and how many bikes you sell. Sales can be slow and uneven, so keep enough cash to cover rent and demo bikes.

Check dealer license, bond and location rules with your state's DMV or licensing board, since they vary by state. Also check whether brands require a service bay or certified technician, insurance for test rides, and franchise or territory rules.