Small video and film studio with a crew

Rent a small unit with a shooting space and make commissioned films, ads and documentaries with a small team.

A sound stage with film lights and cameras set up for a shoot.
Startup cost$15k to $60k
Monthly revenue$4k to $20k
Time needed35+ h/week
First incomeMonths
  • $15k-60k
  • Full-time
  • Own premises

Estimates for a small start in the US, not guarantees.

Official data

17,366 US businesses with employees in this field, -1.8% in a year

NAICS 512110 “Motion picture and video production”. Source: U.S. Census Bureau, County Business Patterns 2023.

What it is

A production company with its own small studio space, such as a rented unit with a backdrop, lighting and sound control. You take on bigger commissions like ads, branded series, corporate films and documentaries, working with a few freelancers.

Your first three steps

  1. Build a portfolio of finished client work and talk to local agencies about what they struggle to outsource
  2. Visit a few affordable units, check the lease terms, ceiling height, power and sound, and work out your break-even monthly revenue
  3. Form an LLC, open a business bank account and line up 3 to 5 freelancers (camera, sound, editor) you can hire per project
Who pays

Marketing agencies, mid-sized businesses, regional broadcasters, online brands and organizations that commission larger or recurring video work.

How it makes money

Project fees for full productions, plus income from renting the studio by the hour or day to other creators and photographers.

Skills that help
  • Producing and budgeting
  • Directing and camera work
  • Managing freelancers
  • Winning agency and corporate clients
Watch out for
  • Lease commitments and the cost of rent, so check zoning and whether film or studio use is allowed at the address
  • General liability insurance, equipment cover and workers' compensation if you hire employees, and check how freelancers should be classified
  • Production insurance that clients or locations may require, and written contracts covering ownership and usage rights
  • Check city or county rules on permits, fire safety and occupancy for the studio
  • Uneven income, so keep cash in reserve for quiet months

Deep research report · US

Everything you need to start: small video and film studio with a crew

Researched with live web search for United States: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.

  • Startup costs with real prices
  • Licences, registration and rules
  • Pricing: what others charge
  • Break-even example
  • Finding your first customers
  • 30-day launch plan
  • Risks and how to reduce them
Ready in about 2 minutes · one-off payment, tax included

See a full sample report

Questions people ask

How much does it cost to start a small film studio?

Startup costs are typically around $15,000 to $60,000, depending on your rent and deposit, backdrop, lighting, sound and camera equipment. These are estimates, so get quotes for the unit and kit before you sign a lease.

How much revenue can a small video studio make?

Monthly revenue is typically around $4,000 to $20,000, depending on the size of your commissions and how many agency or corporate clients you win. These are estimates only. Income can be uneven, so keep cash in reserve.

What rules should I check before opening a film studio?

Check lease commitments and whether studio use is allowed at the address. Also check general liability, equipment and production insurance, workers' compensation and how freelancers should be classified, plus city or county permit, fire safety and occupancy rules.

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