Online music licensing catalog for film, TV and video
Build a catalog of tracks you control and license them to filmmakers, ad makers and video creators.
- $500-4k
- Side hustle
- Online
Estimates for a small start in the US, not guarantees.
Official data
833 US businesses with employees in this field, -6.0% in a year
NAICS 512230 “Music publishers”. Source: U.S. Census Bureau, County Business Patterns 2023.
What it is
A publishing business focused on sync licensing: you gather songs or instrumental tracks you have the rights to, tag them well and license them for use in videos, podcasts, films, TV and ads.
Your first three steps
- Collect a first batch of tracks where you can confirm the rights are fully cleared and every writer has agreed in writing
- Create a simple website or use a licensing platform, with well-tagged, searchable tracks
- Send short, targeted playlists to indie filmmakers, video producers and music supervisors
Who pays
Independent filmmakers, ad agencies, YouTube and podcast creators, game developers and music supervisors.
How it makes money
One-off license fees per use, plus a share of any performance royalties when the music airs. You split income with the writers or artists whose music you represent.
Skills that help
- Ear for what media projects need
- Careful tagging and metadata
- Pitching and follow-up
- Basic contract and rights tracking
Watch out for
- Only license music where you can prove who owns it, including any samples
- Written agreements with every writer and artist, ideally reviewed by an entertainment attorney
- Check the terms of any licensing platform, especially exclusivity and royalty splits
- Register with a performing rights organization correctly so you do not lose royalties
- Check your state for sales tax or business license rules on digital sales
Deep research report · US
Everything you need to start: online music licensing catalog for film, TV and video
Researched with live web search for United States: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.
- Startup costs with real prices
- Licences, registration and rules
- Pricing: what others charge
- Break-even example
- Finding your first customers
- 30-day launch plan
- Risks and how to reduce them
Questions people ask
How much does it cost to start a sync licensing business?
Startup costs are typically around $500 to $4,000, depending on how many tracks you prepare, legal review of agreements and the tools you use. These are estimates, so start with a small, well-tagged catalog.
How much can a music licensing catalog earn?
Monthly revenue is typically around $200 to $1,000, depending on catalog size, track quality and how actively you pitch. The estimate assumes at least about 8 hours per week of tagging, pitching and admin.
What should you check before licensing music for film and video?
Only license music where you can prove who owns it, including any samples. Get written agreements with every writer and artist, check licensing platform terms on exclusivity and splits, register correctly with a performing rights organization, and check state rules on digital sales.
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Photo: neelam279 on Pixabay