Online racing and performance parts store

Weekend racers, track-day and autocross drivers, drift and rally competitors, and enthusiasts modifying their own cars.

Markup on each part sold, usually from distributor or manufacturer wholesale prices, plus extra margin on bundles and accessories.

• Knowing cars and motorsport parts
• Basic online store setup
• Customer service and product advice
• Organizing stock and shipping

• Register with your state for a sales tax permit and check how online sales tax works in your state
• Some parts, like certain exhaust or emissions-related items, may not be legal for street use in some states (such as California), so check and label clearly
• Check whether manufacturers restrict how you advertise or price their products
• Returns and wrong-fitment risk, so write clear return policies
• General liability and product liability insurance for safety-related parts

Estimates suggest startup costs typically run around $1,000 to $8,000, depending on whether you dropship or hold a small home stock. Insurance for safety-related parts is also worth checking.

Estimated monthly revenue is typically around $500 to $5,000, depending on your niche, product range and marketing. Plan on at least roughly 8 hours a week for orders, support and stock.

Check your state's sales tax permit and online sales tax rules. Some parts may not be street legal in some states, such as California, so check and label clearly. Also check manufacturer advertising or pricing restrictions.