Restaurant produce delivery route
Buy fresh produce at a wholesale market and deliver it to local restaurants, grocers and cafes on a set route.
- $25k-90k
- Full-time
- Out and about
- Licence or permit needed
Estimates for a small start in the US, not guarantees.
Official data
4,914 US businesses with employees in this field, -0.2% in a year
NAICS 424480 “Fresh fruit and vegetable merchant wholesalers”. Source: U.S. Census Bureau, County Business Patterns 2023.
What it is
A small produce wholesaler that buys fruit and vegetables from a regional terminal market, produce distributor or growers, then delivers early each morning to local food businesses using a refrigerated or insulated van.
Your first three steps
- Visit your nearest wholesale produce market and talk to sellers about buying terms, minimum orders and prices
- Pick a delivery area and ask 10 to 15 local restaurants and grocers what they buy, how often and what they pay now
- Price out a used refrigerated van (or a used van with insulated boxes as a cheaper start) plus rented cooler space, then form an LLC and get an EIN
Who pays
Independent restaurants, cafes, small grocers, ethnic markets, caterers and food trucks.
How it makes money
You buy by the case and sell at a markup, charged per order or on weekly invoices. A tight route with repeat weekly orders makes each delivery hour more profitable.
Skills that help
- Judging produce quality and freshness
- Early starts and reliable delivery
- Negotiating with suppliers and customers
- Basic bookkeeping and invoicing
Watch out for
- Check whether you need a USDA PACA license for buying and selling produce, as it depends on your business size
- Check with your state and local health department about wholesale food licenses, food facility registration and cold storage rules
- General liability and commercial auto insurance, plus product liability cover for food you sell
- Cold chain and food safety: spoiled produce means lost money and possible recalls
- Slow-paying customers and thin margins, so set clear payment terms from day one
- A used refrigerated van, first stock and insurance take most of the startup budget, so the low end assumes a used or insulated van and a small first route
Deep research report · US
Everything you need to start: restaurant produce delivery route
Researched with live web search for United States: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.
- Startup costs with real prices
- Licences, registration and rules
- Pricing: what others charge
- Break-even example
- Finding your first customers
- 30-day launch plan
- Risks and how to reduce them
Questions people ask
How much does it cost to start a produce delivery business?
Startup costs are typically around $25,000 to $90,000, depending on the van, your first stock and insurance. The low end assumes a used or insulated van and a small first route.
How much can a restaurant produce delivery route earn?
Monthly revenue is typically around $8,000 to $40,000, depending on how many restaurants and grocers you supply and the size of your route. Margins are thin and some customers pay slowly, so set clear terms.
What licenses and rules should I check to sell produce wholesale?
Check whether you need a USDA PACA license, which depends on your business size. Also check with your state and local health department about wholesale food licenses, food facility registration and cold storage rules, plus insurance cover.
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