Handmade toy maker at home

Make small batches of wooden or sewn toys at home and sell them online and at craft fairs.

Startup cost$1.2k to $6k
Monthly revenue$500 to $2.5k
Time needed8+ h/week
First incomeMonths
  • $1.2k-6k
  • Side hustle
  • From home

Estimates for a small start in the US, not guarantees.

Official data

485 US businesses with employees in this field, -3.6% in a year

NAICS 339930 “Doll, toy, and game manufacturing”. Source: U.S. Census Bureau, County Business Patterns 2023.

What it is

Designing and making small runs of toys such as wooden puzzles, stacking toys, play food or soft toys in a spare room, garage or corner of your home.

Your first three steps

  1. Make 3 to 5 prototype designs and ask parents you know to test them with their kids
  2. Read the CPSC guidance on children's products and get a quote from a CPSC-accepted testing lab for your best design
  3. Open an online shop and book a table at one local craft fair or holiday market to test prices
Who pays

Parents, grandparents and gift buyers, mostly through online marketplaces, your own web shop and local craft fairs or holiday markets.

How it makes money

You sell each toy at a retail price that covers materials, safety testing, fees and your time. Sets and personalized items can raise the average order.

Skills that help
  • Woodworking, sewing or another making craft
  • Simple product design
  • Photography and online selling
  • Patience with detail and finishing
Watch out for
  • Children's products usually must meet federal safety rules (CPSIA), which can include third-party testing and a Children's Product Certificate. Check the CPSC website for what applies to your toys
  • Small parts, paint, finishes and fabrics need careful checking. Use only materials that are safe for kids' products
  • Product liability insurance, as general liability alone may not be enough
  • Home occupation permit, zoning, and HOA or lease rules for running a workshop at home
  • Sales tax registration with your state for direct sales, and a local business license

Deep research report · US

Everything you need to start: handmade toy maker at home

Researched with live web search for United States: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.

  • Startup costs with real prices
  • Licences, registration and rules
  • Pricing: what others charge
  • Break-even example
  • Finding your first customers
  • 30-day launch plan
  • Risks and how to reduce them
Ready in about 2 minutes · one-off payment, tax included

See a full sample report

Questions people ask

How much does it cost to start a handmade toy business?

Startup costs are typically around $1,200 to $6,000, depending on your craft, tools and materials. Wood and fabric toys need different equipment, so costs vary. Check what testing, insurance and permits apply to you, as these can add to your budget.

What safety rules apply to selling handmade toys?

Children's products usually must meet federal safety rules (CPSIA), which can include third-party testing and a Children's Product Certificate. Check the CPSC website for what applies to your toys. Also check materials, small parts, paints and finishes, and consider product liability insurance.

How much can a home toy maker earn?

Monthly revenue is typically around $500 to $2,500, depending on how many toys you make and where you sell, such as online shops and craft fairs. These are revenue estimates, not profit. Many people start with about 8 hours a week.

Other ways to run this business

Similar making and manufacturing ideas

More ideas →