Online aromatherapy supplies store

Sell essential oils, carrier oils and diffusers online to home users and therapists across Australia.

Shelves of essential oil bottles and carrier oils in a shop.
Startup costA$1.5k to A$7k
Monthly revenueA$500 to A$4k
Time needed8+ h/week
First incomeWeeks
  • A$1.5k-7k
  • Side hustle
  • Online

Estimates for a small start in Australia, not guarantees.

What it is

A web shop selling essential oils, carrier oils, diffusers, blending bottles and related equipment, packed at home and posted to customers. You can buy from Australian wholesalers and sell in small and bulk sizes.

Your first three steps

  1. Contact Australian wholesalers and compare prices, minimum orders and product quality
  2. Register an ABN and set up a simple online shop with a handful of core products
  3. Start with starter kits and offer a trade discount to local massage and beauty therapists
Who pays

Home users who enjoy aromatherapy, massage and beauty therapists, soap and candle makers, and small wellness studios.

How it makes money

Markup on products bought wholesale, plus higher-value bulk orders for therapists and makers. Starter kits and bundles can lift the average order.

Skills that help
  • Knowing essential oils and carrier oils
  • Online shop setup and basic marketing
  • Careful packing and record keeping
Watch out for
  • Check labelling and safety rules for essential oils, including dangerous goods rules for posting flammable liquids with Australia Post or couriers
  • Avoid health claims about treating conditions; check what the TGA and ACCC allow you to say
  • Check council rules for storing stock and running a business from home
  • Public liability and product liability insurance
  • Register for GST once turnover reaches the threshold

Deep research report · Australia

Everything you need to start: online aromatherapy supplies store

Researched with live web search for Australia: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.

  • Startup costs with real prices
  • Licences, registration and rules
  • Pricing: what others charge
  • Break-even example
  • Finding your first customers
  • 30-day launch plan
  • Risks and how to reduce them
Ready in about 2 minutes · one-off payment, tax included

See a full sample report

Questions people ask

How much does it cost to start an online aromatherapy store?

Estimates typically put startup costs at around $1,500 to $7,000, depending on your opening stock, packaging and how you build your online shop.

How much revenue can an online aromatherapy store make?

Monthly revenue is typically estimated at around $500 to $4,000, depending on your range, pricing and marketing, and whether you sell bulk sizes to therapists. Plan on at least about 8 hours a week.

What rules should I check before selling essential oils online?

Check labelling and safety rules for essential oils, including dangerous goods rules for posting flammable liquids. Avoid health claims and check what the TGA and ACCC allow. Also check council rules for home storage, insurance and the GST threshold.

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