Online baby and toddler clothes store

New parents, grandparents, and friends or family buying baby shower and newborn gifts.

You buy stock wholesale and sell at retail price. Gift sets, bundles and personalised items can lift the value of each order.

• Choosing products people want
• Social media and photography
• Packing orders and customer service
• Basic stock and bookkeeping

• Children's clothing must meet mandatory safety standards (such as for sleepwear and drawcords), so check the ACCC's product safety rules with each supplier
• Consumer law covers refunds and product guarantees, so write your returns policy to match
• Unsold stock in sizes that are quickly outgrown or out of season ties up cash, so order small at first
• Register for GST once turnover reaches the threshold, and check your obligations on any imported stock
• Check council rules if you run the business and store stock from home

Startup costs are typically estimated at around $1,500 to $7,000, depending on your opening stock, website or marketplace set-up and photography. Ordering small at first can help keep your costs down.

Monthly revenue is typically estimated at around $500 to $4,000, depending on your range, how well you market it and the hours you put in. This is revenue, not profit, so allow for stock and shipping costs.

Check the ACCC's mandatory product safety rules for children's clothing, such as sleepwear and drawcords, with each supplier. Also write your returns policy to match consumer law, register for GST once turnover reaches the threshold, and check obligations on imported stock.