Online niche electrical supplies shop

Electricians, maintenance contractors, builders, installers and small businesses that want fast ordering and delivery.

You buy at trade or wholesale prices and sell at a markup, plus delivery fees. Repeat orders from trade accounts are the main source of steady income.

• Knowing electrical products and what trades need
• Online selling and basic website management
• Supplier negotiation and stock tracking

• Electrical equipment rules: check the Electrical Equipment Safety System (EESS) requirements for the products you sell or import, including compliance marking and any registration of higher-risk items
• Public liability and product liability insurance, as faulty products can cause serious harm
• Consumer law obligations for returns, warranties and accurate product claims
• Check GST registration once turnover reaches the threshold
• Margins can be thin against large wholesalers, so a clear niche matters
• Check council rules if you hold stock at home

Startup costs are estimated at typically around $3,000 to $15,000, depending on whether you hold stock or have suppliers send products direct. Choosing a narrow niche can help keep your first order sizes manageable.

Monthly revenue is estimated at typically around $2,000 to $10,000, depending on your niche, range and pricing. These are estimates only, and margins can be thin against large wholesalers, so check your own numbers.

Check the Electrical Equipment Safety System (EESS) requirements for products you sell or import, including compliance marking and registration of higher-risk items. Also look into public liability and product liability insurance, consumer law obligations, GST registration, and council rules for stock at home.