Local real estate agency with a shopfront

Open a small high-street agency with a few agents, selling homes in your local community.

Estate agent shows a couple around a house with keys in hand.
Startup costA$30k to A$100k
Monthly revenueA$10k to A$50k
Time needed40+ h/week
First incomeMonths
  • A$30k-100k
  • Full-time
  • Own premises
  • Licence or permit needed

Estimates for a small start in Australia, not guarantees.

What it is

A licensed agency with a visible office in a local shopping strip. You lead the business and may employ a few agents and an admin person to handle listings, appraisals and sales.

Your first three steps

  1. Check your state licensing body for what you need to be a licensee in charge, and speak to an accountant about trust account and business set-up
  2. Scout shopfront or small office leases in a high-footfall area and work out how many sales you need to cover rent and wages
  3. Line up experienced agents or a mentor, and plan your first marketing: signage, online listings and local advertising
Who pays

Home and land sellers pay commission. Buyers rarely pay fees directly, but they bring the enquiries that drive sales.

How it makes money

A commission on each sale, shared between the agency and the agent who made it. A busy office with several agents can bring in steadier income than a solo agent.

Skills that help
  • Sales and negotiation
  • Leading and coaching a small team
  • Local marketing
  • Managing budgets and compliance
Watch out for
  • Licensing and supervision rules for agents working under your licence, which vary by state and territory
  • Workers compensation insurance once you hire, through your state scheme
  • Lease commitments and fit-out costs while sales are still slow
  • Trust account audits and consumer law, including how you advertise prices
  • Commission-based pay can make it hard to attract and keep agents in a new agency

Deep research report · Australia

Everything you need to start: local real estate agency with a shopfront

Researched with live web search for Australia: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.

  • Startup costs with real prices
  • Licences, registration and rules
  • Pricing: what others charge
  • Break-even example
  • Finding your first customers
  • 30-day launch plan
  • Risks and how to reduce them
Ready in about 2 minutes · one-off payment, tax included

See a full sample report

Questions people ask

How much does it cost to start a real estate agency in Australia?

Startup costs are typically around $30,000 to $100,000, depending on your office, fit-out and team. Lease commitments and fit-out costs can weigh on you while sales are still slow.

How much revenue can a small local agency make?

Monthly revenue is typically around $10,000 to $50,000, depending on the sales you win and your commission. Commission-based pay can make it hard to attract and keep agents in a new agency.

What licensing and rules apply to opening a real estate agency?

Check licensing and supervision rules for agents working under your licence, which vary by state and territory. Also check trust account audits, consumer law on how you advertise prices, and workers compensation insurance through your state scheme once you hire.

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Photo: Schluesseldienst on Pixabay

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