Small produce wholesale unit with a coolroom

Run a small leased unit with cold storage, supplying greengrocers and food businesses with fresh produce in bulk.

Startup costA$40k to A$150k
Monthly revenueA$30k to A$150k
Time needed40+ h/week
First incomeMonths
  • A$40k-150k
  • Full-time
  • Own premises
  • Licence or permit needed

Estimates for a small start in Australia, not guarantees.

What it is

A small wholesale operation from a leased unit or market stall space with a coolroom. You buy from markets and growers, store and pack orders, and supply several customers by delivery or pick-up.

Your first three steps

  1. Build a list of greengrocers and food businesses in your area and ask what volumes they buy and what they need
  2. Price leasing a small unit with a coolroom, a pallet jack and a delivery vehicle, and write a simple cash flow forecast
  3. Meet wholesale market sellers and local growers to line up supply and trade terms before signing a lease
Who pays

Independent greengrocers, restaurants, caterers, food trucks, market stallholders and small food manufacturers.

How it makes money

You buy in volume and sell at a markup. Larger regular orders and a wider customer base spread the fixed costs of rent, cold storage and staff.

Skills that help
  • Buying produce and managing stock to limit waste
  • Managing cash flow and supplier accounts
  • Handling and packing goods safely
  • Leading a small team
Watch out for
  • Food business registration and premises requirements, check with your local council
  • Whether any staff need a high risk work licence to operate a forklift, check your state's workplace safety regulator
  • Workers compensation insurance once you hire, plus public liability and stock insurance
  • Coolroom running costs and power failures that can spoil stock
  • Lease commitments and tight margins, test demand before locking in
  • Customer credit risk if you offer trade accounts

Deep research report · Australia

Everything you need to start: small produce wholesale unit with a coolroom

Researched with live web search for Australia: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.

  • Startup costs with real prices
  • Licences, registration and rules
  • Pricing: what others charge
  • Break-even example
  • Finding your first customers
  • 30-day launch plan
  • Risks and how to reduce them
Ready in about 2 minutes · one-off payment, tax included

See a full sample report

Questions people ask

How much does it cost to start a small produce wholesale business?

Estimates suggest startup costs are typically around $40,000 to $150,000, depending on your leased unit, coolroom, stock and delivery arrangements. Lease commitments and tight margins mean it helps to test demand first.

How much can a small produce wholesale unit earn?

Monthly revenue is typically estimated at around $30,000 to $150,000, depending on your customers, order volumes and how much stock you move. Margins can be tight and spoilage reduces what you keep. The estimate assumes at least about 40 hours a week.

What rules should I check before starting a produce wholesale unit?

Check food business registration and premises requirements with your local council. Also check whether staff need a high risk work licence to operate a forklift with your state's workplace safety regulator, plus workers compensation, public liability and stock insurance.

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