Online linen and towel store
Sell bed linen, towels and table textiles online from home to Australian households.
- A$1.5k-7k
- Side hustle
- Online
Estimates for a small start in Australia, not guarantees.
What it is
A web shop selling sheets, quilt covers, towels and tablecloths. You can hold small amounts of stock at home or have a supplier post orders directly to customers.
Your first three steps
- Order samples from two or three Australian wholesalers or importers and check fabric quality and sizing
- Pick a niche, such as organic cotton or linen sheets, and set up a simple online store with clear photos
- Register an ABN, sort your returns policy, and run a small launch to friends and local social media groups
Who pays
Households furnishing or refreshing bedrooms, bathrooms and dining tables, plus people buying gifts or wedding presents.
How it makes money
You earn the gap between your buying price and your selling price on each item, with bundles such as sheet sets and towel packs lifting the order value.
Skills that help
- Choosing quality fabrics and spotting good suppliers
- Product photos and simple online marketing
- Packing orders and handling customer questions
Watch out for
- Australian Consumer Law covers refunds and product descriptions, so check what you must offer and what you can claim about fabrics
- Register for GST once turnover reaches the threshold, and check the current figure with the ATO
- Check whether council approval is needed to run a business and hold stock at home
- Tied-up money in unsold stock, so start with a small range
- Public liability and product insurance, which you should check with an insurer
Deep research report · Australia
Everything you need to start: online linen and towel store
Researched with live web search for Australia: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.
- Startup costs with real prices
- Licences, registration and rules
- Pricing: what others charge
- Break-even example
- Finding your first customers
- 30-day launch plan
- Risks and how to reduce them
Questions people ask
How much does it cost to start an online linen store in Australia?
Estimates suggest startup costs typically around $1,500 to $7,000, depending on your opening range, website and how much stock you hold. Starting with a small range limits the money tied up in unsold stock.
How much can an online linen and towel store earn?
Estimates suggest monthly revenue is typically around $500 to $4,000, depending on your range, pricing and marketing effort. The minimum time estimate is around 8 hours a week, so it can start as a side business from home.
What rules should I check before selling linen online?
Check Australian Consumer Law on refunds and product descriptions, including what you can claim about fabrics. Also check GST registration with the ATO once turnover reaches the threshold, whether council approval is needed to hold stock at home, and insurance.
Other ways to run this business
Linen and towel market stall
Sell linen, towels and table textiles at weekend markets and build a local following.
- A$2k-8k
- Side hustle
- Out and about
Linen shop on the high street
Open a small shop selling bed linen, towels and table textiles to your local area.
- A$25k-100k
- Full-time
- Own premises
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