Online linen and towel store

Sell bed linen, towels and table textiles online from home to Australian households.

Startup costA$1.5k to A$7k
Monthly revenueA$500 to A$4k
Time needed8+ h/week
First incomeMonths
  • A$1.5k-7k
  • Side hustle
  • Online

Estimates for a small start in Australia, not guarantees.

What it is

A web shop selling sheets, quilt covers, towels and tablecloths. You can hold small amounts of stock at home or have a supplier post orders directly to customers.

Your first three steps

  1. Order samples from two or three Australian wholesalers or importers and check fabric quality and sizing
  2. Pick a niche, such as organic cotton or linen sheets, and set up a simple online store with clear photos
  3. Register an ABN, sort your returns policy, and run a small launch to friends and local social media groups
Who pays

Households furnishing or refreshing bedrooms, bathrooms and dining tables, plus people buying gifts or wedding presents.

How it makes money

You earn the gap between your buying price and your selling price on each item, with bundles such as sheet sets and towel packs lifting the order value.

Skills that help
  • Choosing quality fabrics and spotting good suppliers
  • Product photos and simple online marketing
  • Packing orders and handling customer questions
Watch out for
  • Australian Consumer Law covers refunds and product descriptions, so check what you must offer and what you can claim about fabrics
  • Register for GST once turnover reaches the threshold, and check the current figure with the ATO
  • Check whether council approval is needed to run a business and hold stock at home
  • Tied-up money in unsold stock, so start with a small range
  • Public liability and product insurance, which you should check with an insurer

Deep research report · Australia

Everything you need to start: online linen and towel store

Researched with live web search for Australia: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.

  • Startup costs with real prices
  • Licences, registration and rules
  • Pricing: what others charge
  • Break-even example
  • Finding your first customers
  • 30-day launch plan
  • Risks and how to reduce them
Ready in about 2 minutes · one-off payment, tax included

See a full sample report

Questions people ask

How much does it cost to start an online linen store in Australia?

Estimates suggest startup costs typically around $1,500 to $7,000, depending on your opening range, website and how much stock you hold. Starting with a small range limits the money tied up in unsold stock.

How much can an online linen and towel store earn?

Estimates suggest monthly revenue is typically around $500 to $4,000, depending on your range, pricing and marketing effort. The minimum time estimate is around 8 hours a week, so it can start as a side business from home.

What rules should I check before selling linen online?

Check Australian Consumer Law on refunds and product descriptions, including what you can claim about fabrics. Also check GST registration with the ATO once turnover reaches the threshold, whether council approval is needed to hold stock at home, and insurance.

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