Online radiator and towel rail supplier

Homeowners renovating, landlords upgrading rentals, builders and licensed plumbers who want to order for their jobs.

Margin on each product sold, plus extras like valves, brackets and fittings. Trade customers can add repeat orders.

• Basic knowledge of home heating products
• Online selling and product listings
• Customer service and clear advice

• Check whether the products you sell need WaterMark, electrical (RCM) or other compliance marks, and ask suppliers for proof
• Installation and connection to a heating system generally needs a licensed plumber, so check your state's rules before offering install advice
• Large, heavy items cost a lot to freight and are easily damaged, so work out returns and delivery costs first
• Check with your local council whether home-based storage or deliveries need approval
• Demand is stronger in cooler states and regions, so check your target market

Startup costs are typically estimated at around $3,000 to $15,000, depending on how much stock you hold, your website setup and whether suppliers deliver direct. Freight and returns for large, heavy items are worth working out before you start.

Monthly revenue is typically estimated at around $1,500 to $8,000, depending on your product range, pricing, marketing and delivery costs. Demand is stronger in cooler states and regions, so check your target market before committing.

Check whether your products need WaterMark, electrical (RCM) or other compliance marks, and ask suppliers for proof. Installation generally needs a licensed plumber, so check your state's rules before offering install advice, and check council rules on home storage.