Online alloy and steel wheel seller

Car owners wanting an upgrade or a replacement after damage, plus small garages and panel shops that need wheels quickly.

Margin on each wheel or set sold, plus extra for freight, wheel nuts and accessories. Repeat trade from garages can add steady orders.

• Knowing wheel sizes, offsets and fitment
• Online selling and listings
• Customer service and returns handling

• Wrong-fitment returns can be costly, so check size, PCD and offset carefully before every sale
• Wheels must suit the vehicle and load rating; check your state's rules on modified wheels and what customers may need to get approved
• Australian Consumer Law applies to refunds and product guarantees, so check your obligations
• Public liability and product liability insurance, plus GST registration once you reach the threshold
• Bulky and heavy freight eats into margins, so price delivery carefully

Startup costs are typically around $3,000 to $15,000, depending on how much stock you hold at home or in storage and whether suppliers send orders direct. Price delivery carefully, as bulky freight eats into margins.

Monthly revenue is typically estimated at around $2,000 to $10,000, depending on your range, pricing and freight costs. Wrong-fitment returns and heavy freight can eat into margins, so check fitment carefully before every sale.

Check your state's rules on modified wheels and what customers may need to get approved, and that wheels suit the vehicle and load rating. Also check Australian Consumer Law on refunds and guarantees, insurance, and GST registration.