Online custom t-shirt store (print on demand)

Sell your own designs or custom orders online while a print partner prints and ships them.

Startup costC$100 to C$800
Monthly revenueC$100 to C$2k
Time needed5+ h/week
First incomeWeeks
  • C$100-800
  • Side hustle
  • Online

Estimates for a small start in Canada, not guarantees.

What it is

An online shop where customers order t-shirts with your designs or their own artwork. A print-on-demand partner prints and ships each order, so you don't hold stock or own printing equipment.

Your first three steps

  1. Pick a niche (for example a local sports club, a hobby or a town event) and sketch 5 to 10 designs
  2. Order sample shirts from two or three print-on-demand partners that ship in Canada and compare quality, cost and delivery times
  3. Set up a simple online store, add your first designs and share it with local groups and social media
Who pays

Individuals, clubs, small teams, event organizers and fans of your niche designs.

How it makes money

You keep the difference between your retail price and the print partner's cost per shirt. Custom group orders can be priced higher for the design work.

Skills that help
  • Basic graphic design
  • Online marketing and social media
  • Customer service
  • Attention to detail on artwork files
Watch out for
  • Check you own or have permission to use every design, logo and image. Trademarked or copyrighted artwork can cause serious problems
  • Register your business name with your province and check whether you need a Business Number for GST/HST once you pass the small supplier threshold
  • Check how sales tax applies to online sales to customers in other provinces
  • Shipping times and quality depend on your partner, so order samples before selling
  • Check if your municipality requires a home-based business licence

Deep research report · Canada

Everything you need to start: online custom t-shirt store (print on demand)

Researched with live web search for Canada: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.

  • Startup costs with real prices
  • Licences, registration and rules
  • Pricing: what others charge
  • Break-even example
  • Finding your first customers
  • 30-day launch plan
  • Risks and how to reduce them
Ready in about 2 minutes · one-off payment, tax included

See a full sample report

Questions people ask

How much does it cost to start a print-on-demand t-shirt store?

Startup costs are estimated at typically around $100 to $800, depending on your store set-up, design tools and sample orders. A print partner handles printing and shipping, so you don't need to hold stock or buy printing equipment.

How much can an online t-shirt store earn?

Monthly revenue is estimated at typically around $100 to $2,000, depending on your designs, niche and how well you market the store. Shipping times and print quality depend on your partner, so order samples before selling.

What should I check before selling custom t-shirts online?

Check you own or have permission to use every design, logo and image. Also register your business name with your province, check whether you need a Business Number for GST/HST past the small supplier threshold, and how sales tax applies across provinces.

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