Demo-bike electric motorcycle dealer

Local commuters and riders curious about electric who want to try before buying, plus small businesses looking at electric scooters.

Commission or margin on each bike sold, plus accessories and gear sold online or at test-ride days.

• Sales and relationship building
• Confident riding and bike knowledge
• Online marketing and social media

• Motor trade insurance that covers demo bikes and test riders, check the terms
• Check riders' licences and have a clear test-ride process and waiver
• Storing and charging bikes at home may need permission from your landlord, mortgage lender or insurer
• Distance selling and consumer rights rules for online orders
• Offering finance may need FCA authorisation, check before you advertise it
• Slow early sales, as bikes are a big purchase and people take time to decide

Estimates suggest startup costs are typically around £3,000 to £15,000, depending on how many demo bikes you hold, your insurance and the online set-up. Servicing through a partner garage helps keep overheads lower.

Estimated monthly revenue is typically around £2,000 to £10,000, depending on how many bikes you sell and the brands you represent. Early sales can be slow, as bikes are a big purchase and people take time to decide.

Check that your motor trade insurance covers demo bikes and test riders, and check riders' licences. Have a clear test-ride process and waiver. If you store or charge bikes at home, check with your landlord, lender or insurer, and check FCA rules before offering finance.