Electric motorcycle showroom and servicing

Commuters, city riders, new licence holders, and experienced riders switching to electric. Some delivery riders and small businesses buy too.

A margin on each bike sold, plus income from servicing, parts, accessories and gear. Some dealers also earn commission on finance or insurance, if permitted.

• Sales and customer service
• Knowledge of motorcycles and electric drivetrains
• Handling stock, paperwork and supplier terms

• Motor trade insurance and public liability insurance, check what covers test rides and demo bikes
• Anyone working on high-voltage batteries should have suitable training, check current industry guidance
• Safe storage and charging of batteries, check fire safety rules with your insurer and local fire service
• Offering finance may need authorisation from the FCA, check before you advertise it
• Consumer rights and warranty obligations on new and used bikes
• Brand dealer agreements can set stock, premises and sales targets, read them carefully
• Check whether any government incentives currently apply and how they work for dealers

Estimates suggest startup costs are typically around £15,000 to £60,000, depending on the unit, how many demo bikes and stock you hold, and whether servicing is done in-house. Brand dealer agreements may also set stock and premises requirements.

Estimated monthly revenue is typically around £6,000 to £30,000, depending on the brands you sell, your location and how much you earn from accessories, gear and servicing. This is revenue, not profit.

Check motor trade and public liability insurance, including cover for test rides and demo bikes. Anyone working on high-voltage batteries should have suitable training. Check battery storage and charging fire safety with your insurer and fire service, and FCA authorisation if you offer finance.