Online GPS tracker and navigation shop

Sell GPS trackers and sat navs online to private buyers and small businesses, with dropshipping or small stock.

Startup cost£500 to £3k
Monthly revenue£300 to £4k
Time needed8+ h/week
First incomeWeeks
  • £500-3k
  • Side hustle
  • Online

Estimates for a small start in the UK, not guarantees.

Official data

6,604 UK companies in this field, 37% registered in the last 2 years

SIC 46520 “Wholesale of electronic and telecommunications equipment and parts”. Source: Companies House, November 2026.

What it is

A website or marketplace shop selling GPS devices such as vehicle trackers, pet and personal trackers, and sat navs for vans, caravans and motorhomes. You can start with a supplier who posts orders for you or hold a small amount of stock.

Your first three steps

  1. Pick a niche, such as vehicle trackers or caravan sat navs, and compare prices from UK wholesalers and distributors
  2. Order a few devices to test, then set up a simple shop on your own site or a marketplace
  3. Write clear product pages and a returns policy, then make a few helpful how-to guides to attract searches
Who pays

Private buyers, caravan and motorhome owners, parents and carers, and small businesses with a few vehicles.

How it makes money

Profit margin on each device sold, plus extras such as accessories, mounting kits and optional setup guides. Some trackers carry a monthly data plan you can resell.

Skills that help
  • Comfortable with online selling
  • Understanding the products well enough to advise
  • Customer service and handling returns
Watch out for
  • Consumer rights rules on returns and refunds for online sales, check the current guidance
  • Electrical products generally need correct UK marking and safety compliance, ask suppliers for proof
  • Radio and battery regulations for imported devices, check with your supplier and Trading Standards
  • Data protection duties if you store customer details or sell tracking that follows people
  • Public liability and product liability insurance
  • Tracking someone without their knowledge can be illegal, make your terms of sale clear

Deep research report · UK

Everything you need to start: online GPS tracker and navigation shop

Researched with live web search for United Kingdom: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.

  • Startup costs with real prices
  • Licences, registration and rules
  • Pricing: what others charge
  • Break-even example
  • Finding your first customers
  • 30-day launch plan
  • Risks and how to reduce them
Ready in about 2 minutes · one-off payment, tax included

See a full sample report

Questions people ask

How much does it cost to start an online GPS tracker shop?

Startup costs are typically around £500 to £3,000, depending on whether you dropship or hold a small amount of stock, and on insurance and your website. These are estimates, so get supplier quotes first.

How much can an online GPS shop earn?

Monthly revenue is typically around £300 to £4,000, depending on your range, stock approach and how many customers you reach. These are estimates, not guarantees, and returns and refunds will affect what you keep.

What rules should I check before selling GPS trackers online?

Check consumer rights rules on returns and refunds, and ask suppliers for proof of UK marking and safety compliance for electrical goods. Also check radio and battery rules with Trading Standards, data protection duties, insurance, and that tracking someone without their knowledge can be illegal.

Other ways to run this business

Similar tech services ideas

More ideas →