Online shooting and hunting kit shop

Clay, game and target shooters, stalkers and countryside enthusiasts who buy kit online.

Margin on each item sold, often 25% to 50% depending on the product and supplier. Higher-value items such as optics bring bigger orders.

• Knowledge of shooting kit
• Online selling and product listings
• Basic photography and writing
• Customer service

• Ammunition, firearms, some components and some other items are controlled, check carefully what you can sell and ship
• Rules on age-restricted items such as knives, and on selling to under-18s
• Consumer rights for online sales, including returns and delivery
• Platform and payment provider rules, as some restrict shooting-related products
• Public liability and product insurance, check what you need
• Competition from big retailers, so a clear niche helps

Startup costs are typically around £1,500 to £7,500, depending on whether you dropship or hold some stock at home, and how you build your shop. Treat these as estimates and get supplier quotes first.

Monthly revenue is typically around £800 to £4,000, depending on your range, your marketing and how well you stand out. Big retailers are strong competition, so a clear niche can help.

This idea covers kit only. Ammunition, firearms, some components and some other items are controlled, so check carefully what you can sell and ship. Also check age-restricted item rules and any platform or payment provider restrictions on shooting products.