Small specialist PR agency

Growing companies, hospitality and leisure venues, charities and local organisations that want ongoing PR support.

Monthly retainers for ongoing work plus project fees for launches and events, with team time billed at set day or hourly rates.

• PR and media relations experience
• Pitching and winning clients
• Managing people and deadlines
• Budgeting and invoicing

• Professional indemnity, public liability and employer's liability insurance once you employ staff
• Choose between sole trader and limited company, and check with an accountant
• Check employment rules and IR35 status when using freelancers
• Handle client contact data in line with UK GDPR
• Cash flow can be tight if clients pay late, so agree clear payment terms
• Check whether you need permission for any office premises or serviced office terms

Startup costs are typically around £2,000 to £10,000, depending on office or serviced office arrangements, insurance, software, branding and whether you bring in staff or associates early. These are estimates, so get quotes before committing.

Monthly revenue is typically around £3,000 to £15,000, depending on how many retained clients you hold and your fees. This is revenue, not profit, and cash flow can be tight if clients pay late, so agree clear payment terms.

Check professional indemnity and public liability insurance, plus employer's liability once you employ staff. Talk to an accountant about sole trader or limited company. Check employment rules and IR35 status for freelancers, and handle client contact data in line with UK GDPR.