Start an online western wear shop

Line dancers, country music fans, western horse riders, festival goers and people buying for fancy dress or themed events.

You buy at trade prices and sell at retail prices. Margin comes from the mark-up, and you can add extras like hat care kits or belt buckles.

• Choosing products your customers want
• Basic website and photo skills
• Clear, friendly customer service

• Consumer rights for online sales, including the right to cancel and return, so check the current rules
• Import duty and VAT on goods bought from outside the UK, check with HMRC
• Sizing differences between US and UK footwear, which can cause returns
• Tied-up cash in stock that does not sell, so start small
• Whether you need permission to run a business from home

Startup costs are estimates, typically around £1,500 to £6,000, depending on how much stock you buy and how you set up your website. Starting small helps avoid tying up cash in stock that does not sell.

Import duty and VAT may apply to goods bought from outside the UK, so check with HMRC. Also check consumer rights for online sales, including the right to cancel and return, and note that US and UK footwear sizes differ, which can cause returns.

Monthly revenue is estimated at typically around £500 to £4,000, depending on your products, pricing and how well you reach customers. The estimates assume at least around 10 hours a week, and you can run it from home.