Fireplace dealer by appointment

Sell fireplaces and stoves through home visits and catalogs, and hire licensed installers, with no showroom rent.

Startup cost$3k to $15k
Monthly revenue$3k to $15k
Time needed15+ h/week
First incomeMonths
  • $3k-15k
  • Part-time
  • Out and about
  • Licence or permit needed

Estimates for a small start in the US, not guarantees.

What it is

A lean hearth dealer that visits homes and job sites to measure, advise and quote. You order units from manufacturers or distributors and subcontract installation to licensed, insured installers.

Your first three steps

  1. Ask manufacturers and distributors whether they will set up a dealer account for a business without a storefront
  2. Build a relationship with two or more licensed, insured installers and agree how quotes and warranties work
  3. Create sample books, a simple website and a quote template, then meet local builders and designers
Who pays

Homeowners replacing or adding a fireplace, and builders and remodelers who want one contact for supply and installation.

How it makes money

Margin on the units you sell and a coordination markup on installation, plus add-ons like mantels, screens and gas logs.

Skills that help
  • Consultative selling in people's homes
  • Measuring and reading venting and clearance requirements
  • Coordinating subcontractors and deliveries
Watch out for
  • Check whether arranging installs through subcontractors needs a contractor license in your state or county
  • Some manufacturers require showrooms or training for dealers, so confirm the terms before you commit
  • Who is responsible when an install goes wrong, so put roles and warranties in writing
  • General liability insurance and a clear written contract for each job
  • Sales tax registration with your state
  • A home occupation permit and HOA or lease rules if you run the business from home

Deep research report · US

Everything you need to start: fireplace dealer by appointment

Researched with live web search for United States: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.

  • Startup costs with real prices
  • Licences, registration and rules
  • Pricing: what others charge
  • Break-even example
  • Finding your first customers
  • 30-day launch plan
  • Risks and how to reduce them
Ready in about 2 minutes · one-off payment, tax included

See a full sample report

Questions people ask

How much does it cost to start an appointment-only fireplace dealer business?

Startup costs are typically around $3,000 to $15,000, depending on your setup and the dealer terms you agree with manufacturers or distributors. With no showroom, you avoid rent, but check what each manufacturer requires of dealers.

What rules should I check before selling fireplaces without a showroom?

Check whether arranging installs through subcontractors needs a contractor license in your state or county. Also check manufacturer dealer terms, general liability insurance, sales tax registration, and any home occupation permit or HOA or lease rules if you work from home.

How much can a fireplace dealer make by appointment?

Estimated monthly revenue is typically around $3,000 to $15,000, depending on how many homes you visit and how many quotes turn into jobs. The estimate assumes at least about 15 hours a week.

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