Side hustle copywriter for small businesses
Write web pages, emails and ads for local businesses in your spare hours, paid per project.
- $0-500
- Side hustle
- From home
Estimates for a small start in the US, not guarantees.
Official data
7,395 US businesses with employees in this field, +1.3% in a year
NAICS 541890 “Other services related to advertising”. Source: U.S. Census Bureau, County Business Patterns 2023.
What it is
Writing marketing text such as website pages, product descriptions, email newsletters and ads for small businesses, fitted around a job or other commitments.
Your first three steps
- Write three sample pieces, such as a web page, an email and an ad, for real or made-up local businesses
- Set up a simple one-page website or online profile and list your project prices
- Contact ten local businesses whose websites have weak text and offer a discounted first project
Who pays
Local small business owners, startups and online shops that need clear marketing text but have no in-house writer.
How it makes money
A flat fee per project, such as a home page or a set of emails. Some writers offer small monthly packages for repeat work.
Skills that help
- Clear, persuasive writing
- Editing your own work
- Listening to what a client needs
- Meeting deadlines
Watch out for
- Check whether your city or county requires a business license, even for home-based work
- Use a written agreement covering scope, number of revisions, payment terms and who owns the final text
- Set aside money for self-employment taxes and check IRS rules on quarterly estimated payments
- Check your lease or HOA rules if clients will visit your home (most work can be done remotely)
- Ask clients for a deposit upfront to reduce the risk of unpaid work
Deep research report · US
Everything you need to start: side hustle copywriter for small businesses
Researched with live web search for United States: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.
- Startup costs with real prices
- Licences, registration and rules
- Pricing: what others charge
- Break-even example
- Finding your first customers
- 30-day launch plan
- Risks and how to reduce them
Questions people ask
How much does it cost to start a freelance copywriting side hustle?
Startup costs are typically around $0 to $500, depending on whether you already have a computer and what you spend on a simple portfolio site or writing tools. These are estimates, so spend only what you need at first.
How much can a side hustle copywriter earn?
Monthly revenue is typically around $300 to $2,000, depending on how many projects you take on and your rates. Plan on at least about 5 hours a week, and ask for a deposit upfront to reduce the risk of unpaid work.
What should I check before freelancing as a copywriter?
Check whether your city or county requires a business license, even for home-based work. Use a written agreement covering scope, revisions, payment terms and ownership, and check IRS rules on self-employment taxes and quarterly estimated payments.
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