Online used guitar and amp seller

Buy, clean up and resell used guitars, amps and pedals online from a spare room, with no storefront.

Startup cost$2k to $10k
Monthly revenue$1k to $5k
Time needed10+ h/week
First incomeWeeks
  • $2k-10k
  • Side hustle
  • From home

Estimates for a small start in the US, not guarantees.

Official data

3,230 US businesses with employees in this field, -2.7% in a year

NAICS 451140 “Musical instrument and supplies stores”. Source: U.S. Census Bureau, County Business Patterns 2023.

What it is

A home-based online guitar shop. You source used gear locally, check it, do basic setups and photograph it, then list it on marketplaces or your own site and ship it.

Your first three steps

  1. Study sold listings on Reverb and eBay to learn which gear sells fast near you and at what price
  2. Buy 3 to 5 underpriced guitars or pedals locally, clean them and take clear photos
  3. List them with honest descriptions, then learn shipping costs and packing for guitars before your first sale
Who pays

Players buying used gear online, often from across the country, plus local buyers who pick up.

How it makes money

The gap between what you pay for gear and what you sell it for, plus setup fees. Accessories and pedals add small, steady sales.

Skills that help
  • Knowing guitar models, values and condition
  • Basic setup and cleaning
  • Good photos and honest listings
  • Careful packing and shipping
Watch out for
  • Check your state's sales tax rules, since marketplaces may collect some tax but you may still need to register
  • Check your city or county for a home occupation permit and for HOA or lease limits on running a business at home
  • Check local secondhand dealer rules, as some places require records of what you buy and from whom
  • Shipping damage and buyer disputes are common, so use good packing and insurance for valuable items
  • Some wood species like rosewood can have export restrictions, so check before shipping internationally
  • Misjudging a guitar's value can tie up cash, so start small

Deep research report · US

Everything you need to start: online used guitar and amp seller

Researched with live web search for United States: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.

  • Startup costs with real prices
  • Licences, registration and rules
  • Pricing: what others charge
  • Break-even example
  • Finding your first customers
  • 30-day launch plan
  • Risks and how to reduce them
Ready in about 2 minutes · one-off payment, tax included

See a full sample report

Questions people ask

How much does it cost to start selling used guitars online?

Startup costs are typically estimated at around $2,000 to $10,000, depending on how much gear you buy to begin with and what you spend on cleaning supplies, photo setup and packing materials. Starting with a small number of pieces can keep cash tied up lower.

How much can an online used guitar seller earn?

Monthly revenue is typically estimated at around $1,000 to $5,000, depending on how much gear you source and sell, the models you handle and your pricing. The idea assumes at least about 10 hours a week.

What rules should I check before selling used gear online?

Check your state's sales tax rules, since marketplaces may collect some tax but you may still need to register. Check local secondhand dealer rules, home occupation and HOA or lease limits, and export restrictions on woods like rosewood before shipping internationally.

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