Orthopedic supplies storefront

Patients recovering from surgery or injury, older adults, caregivers and their families, and people referred by nearby clinics.

You buy products wholesale and sell at retail, with a markup on each item. Extras like sizing help and in-store pickup of online orders add repeat visits.

• Patient, friendly customer service
• Product knowledge and sizing
• Inventory and ordering

• Check whether your state or city requires any license or seller's permit, plus sales tax registration and how medical items are taxed
• Billing Medicare or insurance usually needs separate supplier enrollment and accreditation, so many new shops start as cash-pay only
• Check whether your state licenses the fitting of certain braces or orthotics, and avoid giving medical advice
• General liability and product liability insurance
• Inventory ties up cash, so start with a focused range and check return policies with suppliers

Startup costs are typically around $20,000 to $80,000, depending on your premises and how much inventory you stock. Inventory ties up cash, so consider starting with a focused range.

Monthly revenue is typically estimated at around $8,000 to $35,000, depending on your location, product range and referrals. Revenue is not profit, so account for stock, rent and other costs.

Check whether your state or city requires a license or seller's permit, plus sales tax registration. Billing Medicare or insurance usually needs separate supplier enrollment and accreditation. Also check state rules on fitting braces or orthotics.