Start an online wicker and woven goods shop

Sell baskets, wicker decor and small furniture online to home and gift shoppers.

Startup cost$500 to $4k
Monthly revenue$300 to $3k
Time needed8+ h/week
First incomeWeeks
  • $500-4k
  • Side hustle
  • Online

Estimates for a small start in the US, not guarantees.

Official data

11,046 US businesses with employees in this field, -1.6% in a year

NAICS 442299 “All other home furnishings stores”. Source: U.S. Census Bureau, County Business Patterns 2023.

What it is

An online shop selling wicker and rattan baskets, storage, planters, trays and small furniture, sourced from wholesalers or makers. Many sellers use dropshipping or keep a small stock at home.

Your first three steps

  1. Pick a niche (for example storage baskets or boho decor) and compare prices of similar products online
  2. Request wholesale catalogs and samples from two or three suppliers or makers
  3. Set up a simple store on a platform like Shopify or Etsy and list your first 10 to 20 products
Who pays

Homeowners, renters decorating on a budget, gift shoppers and small interior stylists.

How it makes money

Profit on the markup between your wholesale price and your selling price, plus extra from gift sets and bundles. Shipping costs must be built into your prices.

Skills that help
  • Product photography and listings
  • Sourcing and negotiating with suppliers
  • Customer service
  • Basic online marketing
Watch out for
  • Register with your state for a seller's permit and sales tax if required, and check how online sales tax works in your state
  • Bulky furniture is costly to ship and easily damaged, so test shipping costs first
  • Check supplier reliability and return policies before promising delivery times
  • Check whether you need a local business license, especially if you store stock at home (HOA or lease rules)

🔒 Full research report for US

Real cost breakdown with current prices, licences and registration checklist, local competition, pricing, break-even and a 30-day launch plan, with sources.

Coming soon

Questions people ask

How much does it cost to start an online wicker shop in the US?

Startup costs are typically around $500 to $4,000, depending on whether you dropship or keep a small stock at home. Test shipping costs first, since bulky furniture is costly to ship and easily damaged.

How much can an online wicker shop earn?

Monthly revenue is typically around $300 to $3,000, depending on your products, suppliers and marketing. These are revenue estimates, not profit, so allow for product and shipping costs. Bulky furniture can be costly to ship, which affects margins.

What permits do I need to sell wicker goods online in the US?

Check whether your state requires a seller's permit and sales tax registration, and how online sales tax works there. Also check whether you need a local business license, especially if you store stock at home, and any HOA or lease rules.

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