Online wire and cable reseller

Electricians, small contractors, solar installers, maintenance teams and serious DIYers who want the right cable delivered quickly.

You earn the margin between your supplier's price and your selling price, per foot, per spool or per box. Cut-to-length orders and bundled kits can raise the order value.

• Knowing wire types, gauges and ratings
• Sales and supplier negotiation
• Order handling and customer service

• Only sell cable that carries the right safety listing (such as UL) for its use, and check the product claims on your listings
• Check state sales tax registration and how your state treats resale certificates
• General liability and product liability insurance, since faulty cable can cause serious damage
• Copper price swings can squeeze margins, so check how your supplier handles price changes
• Check shipping costs and carrier rules for heavy spools, which can eat your profit

Startup costs are estimated at typically around $1,500 to $8,000, depending on your website or marketplace setup and your supplier terms. Orders ship from a distributor or manufacturer, so you may hold little or no stock.

Only sell cable that carries the right safety listing (such as UL) for its use, and check your product claims. Also check state sales tax registration, how your state treats resale certificates, and general liability and product liability insurance.

Monthly revenue is typically estimated around $1,000 to $5,000, depending on your niche, pricing and how many electricians and contractors you reach. Copper price swings and heavy-spool shipping costs can squeeze margins, so check supplier terms and carrier rules.