Online workwear store for one trade

Tradespeople buying for themselves and small employers ordering for their crews.

Retail margin on products, with higher order values from bundles and bulk orders for small businesses. Some items may be dropshipped by suppliers, which lowers stock costs but also margins.

• Basic online store setup
• Product knowledge and writing clear descriptions
• Handling orders, shipping and returns

• Sales tax collection rules vary by state, check where you must register and collect
• Returns and size exchanges on boots and clothing can eat into margins
• Strong competition from big online retailers, so a clear niche matters
• If you keep stock at home, check lease, HOA and home occupation rules
• Product liability and general liability insurance for safety items

Startup costs are typically around $2,000 to $15,000, depending on your store setup, how much stock you buy and your insurance. Choosing one niche trade can help you keep your range, and your up-front spending, focused.

Monthly revenue is typically around $500 to $8,000, depending on your niche, range and how well you reach tradespeople and small employers. Returns and size exchanges on boots and clothing can eat into margins.

Check where you must register and collect sales tax, as rules vary by state. Get product liability and general liability insurance for safety items, and if you keep stock at home, check your lease, HOA and home occupation rules.