Online general store with local delivery

Sell household basics and pantry items online to your area, with local delivery or pickup, and no shopfront.

Shopkeeper serving customers in a small village general store.
Startup costA$3k to A$15k
Monthly revenueA$2k to A$10k
Time needed15+ h/week
First incomeWeeks
  • A$3k-15k
  • Side hustle
  • Online

Estimates for a small start in Australia, not guarantees.

What it is

A small online store stocking everyday non-perishable goods such as pantry staples, cleaning supplies, toiletries and household bits. You take orders by website or social media and deliver locally or offer pickup. It suits areas with limited shops, or people who struggle to get out, such as older residents.

Your first three steps

  1. Choose your delivery area and 50 to 100 core products, then ask around locally what people most want delivered
  2. Set up an account with a wholesaler or cash-and-carry and set up a simple online shop with delivery zones and minimum orders
  3. Test with neighbours and community groups, then ask early customers for reviews and repeat orders
Who pays

Local households, older residents, busy families, holiday-home owners and small businesses wanting regular supplies.

How it makes money

You mark up wholesale prices on goods and charge a delivery fee or set a minimum order. Weekly or monthly standing orders help make income more predictable.

Skills that help
  • Organising stock and orders
  • Basic online selling skills
  • Customer service
  • Driving and route planning
Watch out for
  • Packaged food storage and sales may need council registration, check with your local council before you start
  • Running from home, a garage or a storage unit may need council approval, check local rules
  • Public liability and vehicle insurance covering business use, and goods in transit cover
  • Margins can be thin after delivery costs, so set minimum orders and delivery fees carefully
  • GST registration is needed once turnover reaches the threshold, check with the ATO or an accountant

Deep research report · Australia

Everything you need to start: online general store with local delivery

Researched with live web search for Australia: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.

  • Startup costs with real prices
  • Licences, registration and rules
  • Pricing: what others charge
  • Break-even example
  • Finding your first customers
  • 30-day launch plan
  • Risks and how to reduce them
Ready in about 2 minutes · one-off payment, tax included

See a full sample report

Questions people ask

How much does it cost to start an online general store with local delivery?

Startup costs are typically around $3,000 to $15,000, depending on your opening stock, website setup, storage and what vehicle you already have. These are estimates, so price your own stock and delivery setup before committing.

How much can an online general store with local delivery earn?

Monthly revenue is typically around $2,000 to $10,000, depending on how many local customers you reach and your order sizes. Margins can be thin after delivery costs, so set minimum orders and delivery fees carefully. Expect at least 15 hours a week.

What rules should I check before starting an online general store from home?

Check whether selling packaged food needs council registration, and whether running from home, a garage or storage unit needs council approval. Also check public liability and vehicle insurance for business use, goods in transit cover, and GST registration once turnover reaches the threshold.

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Photo: 4262159 on Pixabay

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