Start a hockey gear pop-up at clubs and tournaments

Set up a gear stall at club match days, season launches and tournaments, where players can try and buy on the spot.

Hockey sticks, helmets and protective gear arranged on display in a sports shop.
Startup costA$3k to A$12k
Monthly revenueA$1k to A$5k
Time needed8+ h/week
First incomeWeeks
  • A$3k-12k
  • Side hustle
  • Out and about

Estimates for a small start in Australia, not guarantees.

What it is

A mobile stall that sets up at hockey clubs, carnivals and tournaments, selling sticks, protective gear, socks, bags and accessories. You can also offer fitting days and take orders for items you do not carry.

Your first three steps

  1. Get a trade account with a wholesaler and buy a small range of popular sizes and junior items
  2. Ask local clubs and your state hockey association how to get a stall spot at season launches and tournaments
  3. Set up card payments and a simple stand, then test it at one or two club days before the season peaks
Who pays

Players and parents, especially juniors who outgrow gear each season, plus clubs wanting a supplier.

How it makes money

Retail sales of stock bought at wholesale prices. Some clubs may agree a small share of sales or a stall fee, so confirm terms upfront.

Skills that help
  • Knowing gear, sizing and sticks for different positions
  • Friendly face-to-face selling
  • Organising stock, a ute or van and event days
Watch out for
  • Public liability insurance, and many venues or organisers will ask to see it
  • Check whether councils or venues require a trader permit for markets or events
  • Check GST registration once turnover reaches the threshold
  • Sales are seasonal and weather-dependent, so plan cash flow around the season
  • Storing leftover stock and unsold sizes

Deep research report · Australia

Everything you need to start: hockey gear pop-up at clubs and tournaments

Researched with live web search for Australia: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.

  • Startup costs with real prices
  • Licences, registration and rules
  • Pricing: what others charge
  • Break-even example
  • Finding your first customers
  • 30-day launch plan
  • Risks and how to reduce them
Ready in about 2 minutes · one-off payment, tax included

See a full sample report

Questions people ask

How much does it cost to start a hockey gear pop-up stall?

Startup costs are typically estimated at around $3,000 to $12,000, depending on the stock you carry, your stall setup and the vehicle you use to transport it all to events.

How much can a hockey pop-up stall earn?

Monthly revenue is typically estimated at around $1,000 to $5,000, depending on how many events you attend, the season and your stock range. It can start from around 8 hours a week, and sales can be seasonal.

What permits or insurance should I check for a hockey stall?

Check public liability insurance, as many venues or organisers ask to see it. Check whether councils or venues require a trader permit for markets or events, and GST registration once turnover reaches the threshold. Plan cash flow around the season.

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Photo: soerli on Pixabay

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