Walking and themed experience tours

Lead on-foot tours of a town or neighbourhood around food, history, street art or nature, with no vehicle needed.

Tour guide leading a small group of travellers through a historic city street.
Startup costA$500 to A$3k
Monthly revenueA$400 to A$3k
Time needed6+ h/week
First incomeWeeks
  • A$500-3k
  • Side hustle
  • Out and about

Estimates for a small start in Australia, not guarantees.

What it is

Guided walks lasting one to three hours, focused on a theme such as food and coffee, heritage, street art, ghost stories or bush and coastal walks. Guests meet at a set spot and you lead them on foot.

Your first three steps

  1. Pick a theme and walking route, then research it thoroughly and time a full run-through
  2. Check with your local council whether you need a permit for commercial tours in public spaces or parks, and register your ABN
  3. Set up a booking page on a tour platform and invite locals to a discounted pilot walk in exchange for reviews
Who pays

Tourists, locals looking for something different, school or community groups, and visitors booked through hotels and visitor centres.

How it makes money

A per-person ticket price, with private group bookings at a set rate. Food tours often add a commission or a booked package with partner cafes and shops.

Skills that help
  • Storytelling and research
  • Comfortable leading groups
  • Building relationships with local businesses
  • Basic online marketing
Watch out for
  • Public liability insurance, check it covers guided activities
  • Councils and park authorities may require permits or fees for commercial tours, check before you start
  • Food tours involve partner venues, so agree terms clearly and check any food safety obligations
  • Weather, heat and group safety, carry a first aid kit and consider a first aid course
  • Income is often seasonal and depends on visitor numbers
  • Respect cultural protocols if you include Indigenous history or sites

Deep research report · Australia

Everything you need to start: walking and themed experience tours

Researched with live web search for Australia: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.

  • Startup costs with real prices
  • Licences, registration and rules
  • Pricing: what others charge
  • Break-even example
  • Finding your first customers
  • 30-day launch plan
  • Risks and how to reduce them
Ready in about 2 minutes · one-off payment, tax included

See a full sample report

Questions people ask

How much does it cost to start a walking tour business in Australia?

Startup costs are typically around $500 to $3,000, depending on your insurance, research, marketing and any equipment such as a first aid kit. These are estimates, so check permit fees with your council or park authority.

How much can a walking tour business make?

Monthly revenue is typically around $400 to $3,000, depending on group sizes, how often you run tours and visitor numbers. Income is often seasonal, so treat these as estimates and plan for quieter months.

Do I need a permit to run walking tours in Australia?

Check whether your council or park authority requires permits or fees for commercial tours. Also check that your public liability insurance covers guided activities, any food safety obligations if you partner with venues, and cultural protocols if you include Indigenous history or sites.

Other ways to run this business

Similar hospitality ideas

Photo: MemoryCatcher on Pixabay

More ideas →