Start an online wellness coaching programme

Busy professionals, parents and people in midlife who want accountability and a clear plan, and sometimes small businesses buying it for staff.

A fixed price per programme or a monthly fee per client, with the option to offer group cohorts at a lower price per person.

• Good listening and motivating others
• Planning clear step-by-step programmes
• Comfortable with video calls and online tools

• Stay within coaching: do not diagnose, treat or give medical advice, and refer clients to a GP or other qualified professional when needed
• Check what you can say about health benefits, as Australian Consumer Law applies to advertising claims
• Check public liability and professional indemnity insurance options for coaches
• Check how you will store client information safely and what privacy obligations apply
• GST registration is required once turnover reaches the threshold

Startup costs are typically estimated at around $500 to $3,000, depending on your video and tracking tools, website and insurance. Monthly revenue is estimated at around $500 to $4,000, depending on how many clients join your programme.

Stay within coaching: do not diagnose, treat or give medical advice, and refer clients to a GP when needed. Check health claims in your advertising under Australian Consumer Law, insurance options, client data privacy obligations and GST registration.

The estimate is at least around 6 hours a week, covering video calls, check-in messages and programme planning. Time rises with client numbers. Good listening, clear programme planning and comfort with online tools are the key skills.