Online crockery and tableware shop

Households, gift buyers, newlyweds and small cafes or Airbnb hosts buying in bulk.

You buy at trade price and sell at a markup. Sets, gift bundles and multi-buy deals raise the value of each order.

• Choosing products that sell
• Product photography and listings
• Careful packing and customer service

• Breakages in transit: check packaging and courier cover, and plan for replacements
• Consumer rights for distance sales, including returns and refunds
• Check the safety and labelling rules for items that touch food, especially imports
• Register as a sole trader with HMRC and check if you are near the VAT threshold
• Storing heavy, bulky stock at home may need permission from a landlord or lender

Startup costs are typically around £800 to £5,000, depending on how much stock you buy, your packaging and how you set up your shop. Sourcing seconds or vintage items may change your costs.

Monthly revenue is typically around £500 to £4,000, depending on your range, pricing and how many customers you reach. Plan for breakages and replacements. These are estimates, not guarantees.

Check consumer rights for distance sales, including returns and refunds. Check safety and labelling rules for items that touch food, especially imports, and register as a sole trader with HMRC. Also check whether you are near the VAT threshold.