Online equestrian tack and rider wear store

Recreational riders, pony club families, competition riders and horse owners who live far from a physical store.

You earn the margin between wholesale and retail prices on each item sold, plus shipping charges where applicable. Dropshipping from suppliers can cut the stock you need to hold.

• Knowledge of horses and riding gear
• Basic online shop setup and product photos
• Customer service and order handling

• Register for an ABN and check when you need to register for GST
• Australian Consumer Law covers refunds, repairs and product descriptions, so check your obligations
• Safety-critical items such as helmets may need to meet Australian standards, so check with your supplier
• Sizing and fit cause returns, so plan your returns policy and shipping costs

Startup costs are typically estimated at around $2,000 to $10,000, depending on how much stock you buy and whether you ship from home or use a supplier. Allow for website setup, product photos and shipping supplies.

Monthly revenue is typically estimated at around $500 to $5,000, depending on your product range, pricing and how many riders you reach. This is revenue before costs such as stock, shipping and returns.

Check that you have an ABN and when you need to register for GST. Look at your Australian Consumer Law obligations on refunds, repairs and descriptions, and whether items like helmets must meet Australian standards. Plan your returns policy for sizing issues.