Neighbourhood sauna studio

Local residents, gym-goers, office workers and people seeking recovery and relaxation, paying per visit or by membership.

Session tickets, multi-visit passes and monthly memberships, plus private group bookings and extras like towel hire or drinks.

• Running a small venue
• Customer service
• Marketing to a local community
• Managing bookings and cleaning routines

• Council planning approval and building requirements for change of use, check before signing a lease
• Electrical, plumbing and ventilation work must be done by licensed tradies in your state
• Public liability and property insurance suitable for a sauna venue
• Hygiene and water quality rules if you offer a cold plunge, check with your local council or health authority
• Ongoing costs such as rent, power and cleaning, which can be high compared with early income
• Workers compensation insurance once you hire staff

Startup costs are typically estimated at around $40,000 to $200,000, depending on the size of the space, the number of saunas, whether you add a cold plunge, and fit-out work. Get quotes before signing a lease.

Monthly revenue is typically estimated at around $5,000 to $25,000, depending on location, session prices and membership numbers. Rent, power and cleaning can be high compared with early income, so this is revenue, not profit.

Check council planning approval and building requirements for change of use before signing a lease. Also check that electrical, plumbing and ventilation work uses licensed tradies, insurance, hygiene and water quality rules for cold plunges, and workers compensation if you hire staff.