Small personal training studio

Local clients who want a private, focused space and ongoing coaching, often on weekly memberships or session packs.

Session packs, weekly memberships and small group classes. Higher prices are possible, but rent and equipment need regular clients to cover them.

• Strong coaching and programming
• Basic business management and bookkeeping
• Marketing to a local area

• Council approval for a fitness use at the premises, check zoning and any building requirements
• Public liability, professional indemnity and contents insurance
• Lease terms, rent and fit-out costs, get advice before signing
• Workers compensation insurance if you hire other trainers (check your state scheme), and check whether they are employees or contractors
• Equipment safety and regular maintenance

Startup costs are typically around $10,000 to $50,000, depending on the premises, fit-out and equipment you choose. These are estimates, so get advice on lease terms and rent before signing anything.

Monthly revenue is typically estimated at around $4,000 to $20,000, depending on your client numbers and whether you sell memberships or session packs. That is revenue, not profit, so allow for rent and running costs.

Check zoning and council approval for fitness use, and any building requirements. Look into public liability, professional indemnity and contents insurance, workers compensation if you hire trainers, and whether they are employees or contractors.