Hobby pop-up at markets and conventions

Sell kits, craft supplies and games from a table at weekend markets, fairs and local conventions.

Shelves of model kits, craft supplies and board games in a family-friendly hobby shop.
Startup cost$1k to $5k
Monthly revenue$400 to $2.5k
Time needed8+ h/week
First incomeWeeks
  • $1k-5k
  • Side hustle
  • Out and about
  • Licence or permit needed

Estimates for a small start in the US, not guarantees.

Official data

8,803 US businesses with employees in this field, +3.9% in a year

NAICS 451120 “Hobby, toy, and game stores”. Source: U.S. Census Bureau, County Business Patterns 2023.

What it is

A mobile hobby shop run from a car or small trailer, set up at weekend markets, craft fairs, gaming conventions and club meetups.

Your first three steps

  1. List local markets, fairs and conventions and check their vendor fees and application dates
  2. Buy a small starting range from wholesalers and a folding table, display stands and a card reader
  3. Do two or three events, track what sells and collect email addresses for future orders
Who pays

Market visitors, families, hobbyists and convention attendees looking for supplies, gifts and hard-to-find items.

How it makes money

Direct sales at events, with a markup on wholesale stock. Mailing list sign-ups and pre-orders can bring repeat sales.

Skills that help
  • Friendly selling face to face
  • Attractive table display
  • Basic cash handling and stock tracking
Watch out for
  • Vendor fees and weather can eat into profit at outdoor events
  • Sales tax permit and any temporary seller's permit, check your state and the event rules
  • General liability insurance, which many events require
  • Licensed characters and brands, check that products are genuine and not counterfeit
  • Storing and carrying stock safely in your vehicle

Deep research report · US

Everything you need to start: hobby pop-up at markets and conventions

Researched with live web search for United States: real startup prices, the licences and rules, what others charge, a break-even example, how to find your first customers and a 30-day launch plan. With sources.

  • Startup costs with real prices
  • Licences, registration and rules
  • Pricing: what others charge
  • Break-even example
  • Finding your first customers
  • 30-day launch plan
  • Risks and how to reduce them
Ready in about 2 minutes · one-off payment, tax included

See a full sample report

Questions people ask

How much does it cost to start a hobby pop-up business?

Startup costs are typically around $1,000 to $5,000, depending on your stock, table display and how you carry it all. Monthly revenue is typically around $400 to $2,500, depending on which events you attend and the weather.

What permits and rules should I check for selling at markets?

Check for a sales tax permit and any temporary seller's permit under your state and event rules. Also check general liability insurance, which many events require, vendor fees, and that licensed character products are genuine and not counterfeit.

What skills and time do I need to sell at markets and conventions?

You need friendly face-to-face selling, an attractive table display, and basic cash handling and stock tracking. Plan on at least around 8 hours a week, as an estimate, plus safe storage of stock in your vehicle.

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Photo: Matias_Luge on Pixabay

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